Sony today announced that retail sales of its new PlayStation3 (PS3) computer entertainment system achieved a total of 1 million units worldwide in the 3 weeks since its launch on September 1, 2009. The reductions of power consumption and fan noise as well as the appearance have also become drivers in attracting a larger and broader range of users. While maintaining cutting-edge features and functions, such as the ability to enjoy high quality interactive entertainment content including Blu-ray Disc games and movies as well as various content and services downloadable through PlayStation Network.